easondesignsme

Project Brief
Braun places great emphasis on product diversity and enhancing user experience. This product is dedicated to the field of wine, helping users understand each bottle of wine they consume.


Braun
Decanter
Branding|Prototyping|3DModeling|UIUX
Duration
Software
14 Weeks 2023
Solidworks|Adobe|Keyshots|Figma
Individual Project


Bruan Future Lifestyle
Braun envisions a cozy lifestyle in the future, and hopes to integrate its products into users' lives and give them emotional value.


Wine is a broad term.
Wine tasting is a complex and refined art, involving much more than simply savoring its flavors. It requires attention to the ideal serving temperature, choice of glassware, and pairing with the right foods. From red to white, sweet to sparkling, each type of wine has unique characteristics that influence how it should be enjoyed. Decanting can enhance the release of aromas, while using the proper glassware accentuates both fragrance and taste. Paired with suitable foods, wine's layers and structure are highlighted, revealing its rich and versatile charm.





Wine is Also a Lifestyle.
Wine is more than just a drink; it’s a lifestyle. Whether gathering with friends, celebrating special moments, or unwinding with a glass at the end of a long day, wine adds a unique sense of ritual to life. In social settings, wine brings people closer, acting as a bridge for sharing stories and laughter. As a form of relaxation, the wine-tasting experience encourages a slower pace, allowing one to savor life’s small pleasures. Different vintages, regions, and varietals carry the essence of time and place, offering a deep connection and emotional resonance. Wine is not only a sensory experience but a warm and meaningful approach to living.



Conclusion
Understanding wine as a blend of culture, craftsmanship, and sensory experience lays a rich foundation for thoughtful and nuanced product design.


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